As a seasoned executive with over 18 years of leadership in transportation, mobility, and technology, I thrive at the intersection of innovation, international expansion, and business development. Currently, I spearhead operations as Country Manager for Brazil and LatAm & Head of Sales at Reservamos SaaS, a cutting-edge revenue platform revolutionizing the online booking & digital experience for bus companies. With teams spanning Brazil and Mexico, I drive our LatAm strategy and global ambitions, delivering scalable solutions to a network of operators serving over 20 million passengers monthly across 5+ countries.
My career is defined by a relentless focus on transforming industries through technology and strategic growth. From pioneering Mobility-as-a-Service (MaaS) platforms to orchestrating multi-country system implementations, I’ve led high-stakes projects that redefine customer experiences and unlock new revenue streams. My international footprint—managing multicultural stakeholders across Argentina, Brazil, Chile, Colombia, France, Peru, Paraguay, Mexico, and the U.S.—equips me with a nuanced understanding of global markets and localized execution.
At Reservamos SaaS, my mandate is clear: accelerate expansion in Brazil while securing new customers in LatAm markets (Peru, Chile & Argentina), elevating our brand as the go-to partner for travel tech innovation. Previously, as a General Manager and COO, I launched "wemobi", a digital-first MaaS brand, and spent over a decade at LATAM Airlines shaping commercial strategy and change management. The MaaS business was recognized by MIT Technology Review (2022 & 2023), my work blends operational rigor with a vision for sustainable, tech-driven mobility.
I report directly to CEOs and founders, thriving in environments where bold ideas meet execution excellence. Let’s connect to explore how we can drive transformative growth together.
Key Strengths: Business Development | International Expansion | Revenue Optimization | Digital Transformation | Multicultural Leadership
